London Tech Week
Exhibited and spoke about how service businesses can use explainable AI and smarter Google Ads to understand what truly drives customer enquiries and sales.
Ideas, experiments and events from the team building Decisive Marketing.
Exhibited and spoke about how service businesses can use explainable AI and smarter Google Ads to understand what truly drives customer enquiries and sales.
Dr Torty Sivill, CTO of Decima2, served as a judge for the hackathon, evaluating innovative solutions and providing expert guidance to participants.
Discover how causal inference moves beyond correlation to help you understand what actually drives your business results and find your ideal customer profile.
Named a Tech Nation Emerging Star for building an AI-driven marketing platform that helps UK service businesses grow efficiently and confidently.
Delivered a talk to leading tech and SaaS companies on how to measure the real impact of their marketing using causal models, not surface-level…
Ran a hands-on session for AI PhD students on applying causal AI to real marketing data, showing how cutting-edge research can directly help SMEs.
Presented Decima2 as a new way for growing businesses to see which marketing campaigns actually work, using causal measurement instead of guesswork.
Recognised at the Bristol Runway Awards for pioneering the use of causal AI to make advanced marketing analytics accessible to ambitious small businesses.
We're honoured to win the WomenTechEU award - recognising not just our technology, but our mission to make causal AI accessible and inclusive.